The bird is the word - Twitter redesigns its logo

Over the past six years we have seen numerous variations of the Twitter bird. However today/last night, Twitter introduced a simplified Twitter bird logo that will represent the microblogging platform.

The announcement featured some great quotes, including: “Twitter is the bird, the bird is Twitter” (reminds me of The Bird Is The Word song). 

And of course, the new and reissued brand guidelines which ask people not to mess around with the logo (and even provide a visual guide of what not to do) have been like catnip to internet users with a sense of mischief and a copy of Photoshop.

Cheekily edited versions of all sorts have been doing the rounds on, ironically, Twitter all day (we dare not link to most of them, but they aren't hard to find).

Apparently the new logo was created from three sets of overlapping circles – similar to how our networks, interests and ideas connect and intersect with peers and friends.

Read more about it and see the logo here - and out of interest, you can see a very early Twitter page here - quite a change!

By insight executive Mark @MisterMumble